As an organisation dedicated to promoting sustainable computing and educating our customers on the same, we have recently taken a strategic decision to move towards carbon neutrality. This may seem like an obvious reponse but what does this mean in reality? Are we really going to make changes in our business and daily lives or is this yet another company, looking for marketing and spewing green wash into the industry?
Posts Tagged ‘carbon neutral’
Having green ideals means taking action – not an excuse for inaction
Saturday, May 2nd, 2009Is carbon neutrality your goal?
Wednesday, March 11th, 2009For many organisations, particularly progressive ones that are embracing the low carbon economy, being carbon neutral or even carbon negative is the ultimate goal. This not only buys organisational credibility but also has massive marketing potential by attracting the rapidly growing green consumer out there. Carbon taxation, cap and trade and emissions reporting are not too far off within South Africa and early adopters will see the most benefit in this emerging market place.


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